Turn reading into decisions.
Only books with an identifiable English original or a published English-language edition are included. Each review separates the book’s argument from our application framework and its limits.
93 eligible English-language books
Platform Revolution
A practical review of Platform Revolution: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul ChoudaryRead review →Business & ExecutionBusiness Model Generation
A practical review of Business Model Generation: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Alexander Osterwalder and Yves PigneurRead review →Behavior & Decision MakingNudge
A practical review of Nudge: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Richard H. Thaler and Cass R. SunsteinRead review →Marketing & Brand StrategyContagious
A practical review of Contagious: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Jonah BergerRead review →Business & ExecutionValue Proposition Design
A practical review of Value Proposition Design: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Alexander Osterwalder et al.Read review →Business & ExecutionMade to Stick
A practical review of Made to Stick: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Chip Heath and Dan HeathRead review →Business & ExecutionStart with Why
A practical review of Start with Why: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Simon SinekRead review →Marketing & Brand StrategyPositioning
A practical review of Positioning: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Al Ries, Jack TroutRead review →Marketing & Brand StrategyMarketing Warfare
A practical review of Marketing Warfare: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Al Ries, Jack TroutRead review →Marketing & Brand StrategyThe 22 Immutable Laws of Marketing
A practical review of The 22 Immutable Laws of Marketing: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Al Ries, Jack TroutRead review →Business & ExecutionObviously Awesome
A practical review of Obviously Awesome: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
April DunfordRead review →Marketing & Brand StrategyBuilding a StoryBrand
A practical review of Building a StoryBrand: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Donald MillerRead review →Marketing & Brand StrategyThe 1-Page Marketing Plan
A practical review of The 1-Page Marketing Plan: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Allan DibRead review →Marketing & Brand StrategyAlchemy
A practical review of Alchemy: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Rory SutherlandRead review →Marketing & Brand StrategyThe Choice Factory
A practical review of The Choice Factory: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Richard ShottonRead review →Business & ExecutionThe Long and the Short of It
A practical review of The Long and the Short of It: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Les Binet, Peter FieldRead review →Marketing & Brand StrategyBetter Brand Health
A practical review of Better Brand Health: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Jenni RomaniukRead review →Strategy & ManagementThe Crux
A practical review of The Crux: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Richard P. RumeltRead review →Business & Execution7 Powers
A practical review of 7 Powers: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Hamilton HelmerRead review →Strategy & ManagementGood to Great
A practical review of Good to Great: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Jim CollinsRead review →Strategy & ManagementThe Outsiders
A practical review of The Outsiders: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
William N. ThorndikeRead review →Business & ExecutionThe Innovator's DNA
A practical review of The Innovator's DNA: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Jeff Dyer, Hal Gregersen, Clayton ChristensenRead review →Product & InnovationContinuous Discovery Habits
A practical review of Continuous Discovery Habits: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Teresa TorresRead review →Product & InnovationInspired
A practical review of Inspired: what the book changes, who it helps, how to apply it, what to measure, and where its argument may fail.
Marty CaganRead review →
